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Email & SMS Marketing Agency

Why you need Email Marketing

Email Marketing that converts

Email marketing could potentially add an additional 20% top of the line revenues to your business. A successful email marketing plan includes proper automated email flows and consistent email campaigns featuring your brand's latest products and promotions.

Unlike other digital marketing agencies, our Email Marketing service includes a full-service management team - that provides content and copy to help you deliver your message. Our goal is to drive results across all of our brands' and to strengthen 1:1 communication channels, including email campaigns, email flows, and sms.

When working with the Marz Agency, we'll audit your current email strategy and identify new opportunites for growth, and make improvements where we see fit. Our services include an email marketing copywriter, designer, developer, and manager to oversee your campaigns and automated flows. Auotmated email flows include: welcome series, abandoned cart, browse abandoned, post-purchase, loyal customers, and more.

We believe email marketing is a must in your comprehensive digital marketing strategy. With our omnichannel approach, an efficient email marketing strategy will help nurture customer relations, generate more revenues, and ultimately increase the lifetime value of the customer.

Why you need SMS Marketing

SMS/Text Marketing Strategies

photo 2022 09 13 14 51 12 1024x1024 - Email & SMS Marketing Agency

We partner with the industry's leading SMS platforms to drive sales through creative solutions that will drive conversions for your brand. Timing is everything because SMS is immediate, the time which you send your messages is vital to the success of your campaign. Remember that the customer will open your message within 3 seconds of receiving a text: the idea is to keep it short and sweet and get your message across.

SMS is an effective tool for brands to get that 1:1 communication, especially during peak retail seasons such as holidays and special discounts. To ensure a great SMS, first we'll need to audit your brand and industry. Then we'll appoint an in-house SMS copywriter/designer to create designs and copy tailored specifically for your customer.

SMS advertising is a highly engaging way to interact with your subscribers. Calls to action and the timing of the message are vital to the success of your SMS campaign. SMS marketing is on the rise as an effective way for 1:1 communication with a receptive audience in real time. It is a cost-efficient marketing strategy with a high consumer response rate, and allows your business to increase client engagement.

Marz Agency's Email/SMS Approach

We’ll do a full analysis on your current strategy, identify any growth opportunities, implement a plan to fill the gaps and drive tangible results. We know what’s needed in the strategy to drive purchase decisions. We will take a deep dive into your past email / SMS marketing performance give you a full audit.

Our Process

  • Analyze and Audit current Strategy
  • Plan
  • Convert and Retain
  • Monitor and Optimize

Marz Agency's Email/SMS Approach

We’ll do a full analysis on your current strategy, identify any growth opportunities, implement a plan to fill the gaps and drive tangible results. We know what’s needed in the strategy to drive purchase decisions. We will take a deep dive into your past email / SMS marketing performance give you a full audit.

Our Process

  • Analyze and Audit current Strategy
  • Plan
  • Convert and Retain
  • Monitor and Optimize

Email Case Study

A hair growth e-commerce brand, providing natural and effective haircare grooming products, came to Marz Agency to increase revenues and brand loyalty by implementing LTV strategies through email marketing.

The Strategy

To increase rentention and LTV (lifetime value) we created a cross-sell sequence, combined with a robust paid media and content strategy, to improve customer loyalty and ultimately drive more conversions.

  • Designing email banners with promotion
  • Custom segments and personalized messages
  • Loyalty program for repeat purchasers
  • Revamp of current automated email flows

The Success

56% of email recipients were/became repeat purchasers from one email. The email flows and campaigns accounted for 18.7% of overall revenue.

email & sms marketing agency
email & sms marketing agency

Email Case Study

A hair growth e-commerce brand, providing natural and effective haircare grooming products, came to Marz Agency to increase revenues and brand loyalty by implementing LTV strategies through email marketing.

The Strategy

To increase rentention and LTV (lifetime value) we created a cross-sell sequence, combined with a robust paid media and content strategy, to improve customer loyalty and ultimately drive more conversions.

  • Designing email banners with promotion
  • Custom segments and personalized messages
  • Loyalty program for repeat purchasers
  • Revamp of current automated email flows

The Success

56% of email recipients were/became repeat purchasers from one email. The email flows and campaigns accounted for 18.7% of overall revenue.

187%

increase in revenue

56%

repeat purchasers

65%

Increase in Spend YoY