MARZ AGENCY SCALES HOME SHOP CO
Home Shop Co is an early e-commerce company, striving to optimize not only their social presence but also increase their online sales from digital promotions.
While performing organic tactics to raise followings across social platforms, Home Shop Co came to us with the desire to begin paid traffic advertisements with the most optimal results possible for their spend.
We believed that with the right targeting and creativity, Home Shop Co.’s sales would increase exponentially. After we implemented our strategy and marketing tactics, Pix-l Graphx helped Home Shopping achieve their highest online growth and see their highest volume of traffic to their website
since inception.
INCREASE BRAND AWARENESS
INCREASE ONLINE SALES AND ACHIEVE HIGHEST ROAS
INCREASE TRAFFIC TO THEIR WEBSITE
APPROACH
- High quality social content that will engage the audience
- Obtaining and utilizing audience data within best algorithm practices
- Social media marketing designed to draw cheapest traffic to website and convert with highest optimization rate
STRATEGY
- Created responsive content that will engage the audience
- Drive traffic through Facebook & Instagram Top Of Funnel to get lowest CPA or cost per result
- Create a full funnel campaign with a middle of funnel retargeting campaign to achieve lowest CPA
ADVERTISING TIME FRAME: 4 MONTHS
Home Shop Cowas able to reach $131,060.05 in total sales within 4 months of advertising with us with a marketing blended average of 2.37x return on ad spend. We were able to help scale this DTC product brand to the next level by utilizing our facebook & instagram top of funnel strategies, to optimize and lower the cost per purchase as low as possible
HOME SHOP CO HERE ARE SOME OF THE RESULTS
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FACEBOOK: PAID AD PERFORMANCE
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