MARZ AGENCY HELPED BLOOMBEAR
Over 11,000 units sold over a 2 month span – we created the content and landing pages and saw a major increase in CVR with the upsells + cross sell promotions. We were able to optimize the campaigns on facebook and instagram to push the brand to its full potential.
Create custom landing page optimized for conversions
Create custom content for Facebook & Instagram Ads
Increase sales using Facebook & Instagram Ads
THE SOLUTION
GRAPHIC DESIGN
VIDEO AD CREATION
FULL FUNNEL OPTIMZATION
APPROACH
- High Quality social content that will engage the audience
- Obtaining & utilizing audience data within best algorithm practices
- Find the most optimal omni-channel approach to achieving a scalable campaign - and optimize the campaigns at scale.
- Create the proper marketing funnel to ensure success
STRATEGY
- Created responsive content that will engage the audience
- Using achieved data to target the highest quality users most likely to engage with and visit the restaurant
- Optimally tailored digital campaigns that aggregated all engaged users and obtained brand new cold audiences most like the target audience
ADVERTISING TIME FRAME: 6 MONTHS
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WEBSITE VISITORS
Bloombear was able to generate over 11,000 sales over the 6 month period. We were able to achieve a 2.24x return on ad spend for this client using facebook and google advertising. Once we saw that these channels were the most optimal, we pushed the agenda to scale it.
UPON COMMENCEMENT OF DIGITAL ADVERTISEMENTS, BLOOMBEAR SAW INCREASES IN THE FOLLOWING AREAS
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SALES
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TOTAL CLICKS
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TOTAL CLICKS
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IMPRESSIONS
FACEBOOK: PAID AD PERFORMANCE
TOTAL SPENT: $559,794
Advertising Time Frame: 6 months
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LINK CLICKS
+248.50%
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COST PER LINK CLICK
-45.44%
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LANDING PAGE VIEWS
+195.36%
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REVENUE
+440.42%
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IMPRESSIONS
+7.05%
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People Reached
+8.07%
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CPA (COST PER PURCHASE)
-27.43%
-66.42%
Page Likes: 71,584
People Reached: 1,383,160
Post Engagaements: 1,117,930
+40.89%
+95.07%
+40.09%
Total Revenue: $1,203,252
Total Spend: $559,794
ROI/ROAS: 2.24x